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    Pontiac Names the G8 Sport

    17th November 2008


    Much to the misfortune of our Jalop friends and despite a huge online competition  that saw more than 18,000 different names being entered, GM decided to stick with the totally bland “G8 ST” where ST stands for -you guessed it- Sport Truck. “Frankly, we were blown away by both the volume and quality of the names that were submitted,” said Craig Bierley, BPG product marketing director for cars and crossovers. “G8 ST was one of the most popular suggestions, plus we noticed a far broader trend toward simple, easy-to-remember names.”

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